POSITION REQUIREMENTS:

• Must have recently held a leadership position at a company in the Infrastructure and/or  Platform As A Service (IaaS, PaaS) space with responsibility for setting the technical vision for the company.
• Must be a brilliant technologist.  Need someone who has a history of hitting their goals, consistently thinking out of the box, filling the gaps, and showing lots of initiative.  CEO would love to see a candidate who was in a job where he/she was supposed to be doing X, but came up with something else that was amazing.  Or when their company was pivoting in a different direction, they became the GM or Head of Engineering and created something new.
• Must be a real creator, architect, someone who has created something amazing from scratch at least once in their career.  Need someone who saw an opportunity or a problem and figured out how to solve it at a company in SaaS, cloud, IaaS, PaaS, enterprise software, etc.
• Must be a Visionary who can create the strategy around current and future technologies and products that will capture the imagination of both developers and the market place.  Need someone who can assimilate info coming from different places and distill it down to a coherent strategy.  Need someone who can be pragmatic about it, not religious.
• Must be able to assimilate the company’s IP, core competencies and match it with the demands of the market place.  Need someone to rationalize and integrate the current products and facilitate and make decisions to define and drive the product road map.
• Must be focused on figuring out all the newest and greatest technologies, innovating and guiding the company’s future.  The CEO does not want this person to be bogged down running the engineering and product teams and worrying about product releases.  He wants this person to be worrying about the future.  Need the Brain of the tech organization!
• Must be someone who can win the hearts and minds of the developers, gaining their respect.  Need someone that the developers are going to look at and say “Wow!  He/she is a brilliant technologist!”  Prefer someone who can help recruit and retain great talent.
• Must be able to be the Tech Evangelist for the company.  Need someone who is super smart with good opinions that can get up on a white board and blow people away.  Prefer someone who enjoys blogging, tweeting, writing articles, books, etc.  Prefer someone who enjoys public speaking at conferences, seminars, etc and meeting with clients, prospects, analysts, investors, etc.  Someone who has their own patents would be ideal.
• Prefer candidates with small and large company experience. Need someone who enjoys the entrepreneurial atmosphere of a small company, but has been through the experience of scaling up an enterprise to significant organization size and revenues. Experience working in a dynamic (i.e. “startup”) environment is preferred.  IPO experience is a huge plus.

JOB ID: 1274

POSITION REQUIREMENTS:

• Must have recently held a leadership position at a demand-side platform company (DSPs), mobile app advertising company, a consumer-facing digital media company, social networking, or similar large scale data business with responsibility for data architecture, product development, and monetization.
• Must be steeped in search & data and have built profiles around audiences.
• Must have recent and significant experience in a leadership position with responsibility for data, trends in the data, and how to monetize data.
• Must have experience in melding multiple sources of data together, finding rich data sources that create new opportunities and building intuitive tools that enable others to work together.
• Must be a visionary who can figure out how technology and data get connected to business.  Need someone with experience working in an environment with massive scale data.
• Must have exposure to and responsibility for organizing the data and creating value out of it.  Will have responsibility for working with business units like sales, marketing, etc. to put the data into a form that can be sold and monetized.  Ideal candidate will be able to oversee product and engineering.
• Prefer candidates with small and large company experience. Need someone who enjoys the entrepreneurial atmosphere of a small company, but has been through the experience of scaling up an enterprise to significant organization size and revenues. Experience working in a dynamic (i.e. “startup”) environment is preferred.  IPO experience is a huge plus.

JOB ID: 1273

POSITION REQUIREMENTS:

• Must have held a sales leadership position within the last six months with  responsibility for all direct sales including field sales, inside sales and online sales in a high volume, micro-transactional, recurring revenue sales environment in the B2B space such as SaaS, Managed Hosting services, IT Services, Cloud Services, Business Services, etc.
• Must have a record of quota over-achievement.
• Our client is particularly interested in candidates who have previously worked at the following companies:  Insight, CDW, Zones, Salesforce.com, Taleo, Microsoft Office 365, Constant Contact, Workday, Intuit, Rackspace, Godaddy, Softplayer, Netsuite, and other direct market retailers.
• Must enjoy the entrepreneurial atmosphere of a small company, but have also been through the experience of scaling up an enterprise to significant organization size and revenues. Experience working in a dynamic environment is mandatory as well as experience growing a company from nominal revenues to phenomenal revenues at least once in your career.
• Must be very strategic and hungry.  Someone with a passion for winning.  Someone who will make sure the revenues targets are met and/or exceeded.  Someone who leaves their ego at the door.  Need someone experienced at creating AND executing a strategic sales plan.
• Must be able to build a top grade sales team from the ground up.   Need to hire a coach. You will only be responsible for a team quota. Initially, you will only have about a dozen reps reporting to you.  As you hit your numbers, then you will need to build out the team.  You will be fully in charge of your numbers, growth and hiring plan.

JOB ID: 1272

POSITION REQUIREMENTS:

• Must have recently held a Director/Manager level position with responsibility for customer acquisition, online marketing and search at a subscription based, e-commerce company.
• Over the next 3-5 years, must be able to create and successfully execute a long term new user acquisition strategy to increase conversion rates and drive traffic to our domain and network of sites in addition to capturing existing demand of our b2b and b2c customers.  This position plays a key role in the success of the company’s ROI.
• Must have a history of quota achievement and a track record of success in acquiring online customers and increasing conversion rates.  Need marketers who have a demonstrated record of online results.
• Must have a strong background in search marketing knowing that company is focused on both SEM and SEO in 2012 to drive company top line.
• Must be able to build and manage a team of 3-4 channel experts (SEM, SEO, Affiliates and Paid Partners) AND help drive the search team, specifically, to aggressive growth goals in 2012.
• Must be able to optimize the search channels to meet and exceed the operating plan.   Must be able to demonstrate success in growing and optimizing paid and organic search channels.
• Must have experience managing an e-commerce acquisition budget of $500k+ monthly OR shown success in growing subscriber accounts cost effectively.
• Must have experience managing a subscription based ops plan based on bookings and growth of new subscribers.  Client wants to see someone with a history of success growing subscriber base significantly through search.

JOB ID: 1271

POSITION REQUIREMENTS:

• Must recently held a marketing leadership position with responsibility for Direct Marketing, Loyalty & Retention Marketing, Online Marketing, CRM and Segmentation, Analytics, and P&L Management at a subscription based, e-commerce company.
• Must be able to develop, articulate and execute engagement and monetization strategy.  Must be able to figure out how to at least double customer engagement and monetization.  Enhance and optimize customer segmentation with predictive models.  Drive innovation and development of customer engagement lifecycle contact strategy to increase productivity of customer database and ensure marketing effectiveness.
• Must be able to scope and develop business rules and data attribution for implementation of real-time optimization to support personalized content and product merchandising via website and email.
• Must be able to develop acquisition and marketing strategy to support international initiatives.
• Must have a history of quota achievement and a track record of success.  Need marketers who have a demonstrated record of online results.
• Need someone who enjoys the entrepreneurial atmosphere of a small company, but has been through the experience of scaling up an enterprise to significant organization size and revenues. Experience working in a dynamic (i.e. “startup”) environment is preferred.  IPO experience is a huge plus.
• Must be a great leader, strong manager and be focused on hiring and developing top talent.  You will be fully in charge of your numbers, growth and hiring plan.  You will only have 4 people reporting to you initially.  Need to assess your team and make sure you have all A players, and then build the team to about 8 people within the next year.

JOB ID: 1270

POSITION REQUIREMENTS:  Must have recently held an engineering position at a social networking, online media, online gaming, consumer facing Internet Company, SaaS, market research, and/or mobile app company with responsibility for system architecture, technology, software development, engineering, and/or product development.  Must have successfully taken a non-existing product, created and launched it from scratch.  It could have been a Facebook App or a mobile app.

JOB ID:  1269

Well-selected target companies are those that based on careful research have the characteristics of a set of needs you could fulfill.  It would be very similar to marketing a new automobile.  The best potential recipients for your direct mailing of an expensive brochure will be describable in terms of gender, age, zip code, last model purchased, how long since last purchase.  If you get the demographics right, you will get a superior response rate than if you get them wrong.  Similarly there are demographics that describe the companies that you will get you the best response rate.

It is important to keep in mind though that this data is dynamic and requires adjustment.  The original crossover vehicles (CUVs), like the Honda CRV, Toyota RAV4 and Nissan Rogue were aimed at young men yet they have sold best to middle-aged women.  Once the car manufacturers learned this, they adjusted their advertising and marketing strategy.

Likewise, in a job search, events in the news, called “job triggers”, inform us to change our target company list.  A cash-poor company may be rejected by you today but when you read the news that it has attracted venture capital or been acquired by a company intending to infuse capital, that company now belongs on the list.

Stanley Milgram’s Six Degrees of Separation research tells us that your potential hiring manager at each target company can absolutely be reached through networking through plus or minus 5 parties via 6 “hops”. According to Facebook, “the number of “hops” or connections required to get from one person to another in virtually any location around the world (any location with internet access and Facebook users, that is) was six, and more than 90 percent of users were actually connected by 5 hops — equivalent to four degrees of separation rather than Milgram’s six. And the number of hops has actually decreased over time: Facebook said the average distance was 5.28 in 2008 and it is now just 4.7.”

The larger your network and the more tools you use – Facebook, LinkedIn, Google+, Twitter, Plaxo Pulse, Networking Meetings – the fewer hops you need to connect to the person who could hire you at your target companies.

To master the train tracks to job search success, contact ExecuJobs, an executive career marketing firm that works with executives to provide the market research tools and techniques and well as the expertise to maximize Social Media.  All clients gain access to an outstanding market research tool, custom built for job seekers, as well as the opportunity to join our very large and well-developed online networks.  For more information contact ExecuJobs @ pr@execujobs.net or call 800.767.0691.

Let me give you an example.  It’s January and your neighbor Bob sells life insurance and calls and asks if he can come over one night and briefly present to you and your wife his products.  You do have a need for life insurance as all your previous employers offered life insurance as one of their benefits but your current employer does not.  This is something you have been meaning to look into and Bob is a good neighbor so you are inclined to be courteous and give him a shot at selling you insurance.

Bob comes over and after getting caught up on the kids’ activities gives you a brief 20-minute overview of his products.  He leaves you a folder with brochures and his business card, thanks you for your time and asks of he might follow up with you in 30 days.  You say of course.

You and your wife agree that buying from Bob is a likely scenario but there other more pressing expenditures for the family so this is something that will need to wait a couple of months.

Thirty days later to the day, Bob emails you an informative article on life insurance from a reliable source, e.g., Consumer Reports, with a note that says, “Thought you would find the below interesting.  Best, Bob”.  You politely write back, “Thanks Bob!  Have had other priorities, give us a month or two”.

In March, Bob sends another article with same note and you respond in kind.

In April, your accountant informs you that you will be receiving a sizable tax refund.  Now is the time to buy the life insurance.

So in a 3-month period, Bob got a meeting with you out of courtesy with no advanced materials (resume for the job seeker) and got the sale from the materials he left behind at the meeting and professional but persistent follow-up until you were ready to buy.

Do you have your leave-behind materials?  Do you have materials and a methodology for follow-up until you get the job offer?

For over 20 years, the leadership of ExecuJobs, the premier executive career search marketing firm, has assisted clients to prepare all the necessary materials to successfully follow-up with each prospective employer until they are ready to make an offer.  And ExecuJobs offers a unique Contact Management Tool to organize your activities so no opportunity “falls through the cracks”. Contact ExecuJobs today by calling ExecuJobs Customer Care @ 800.767.0691 or completing an online form at www.execujobs.net/contact

For those of you who are employed and tolerating a lousy job but feel trapped by the economy, you should not be. The unemployment rate for those who are college-educated is only 4.4% – less than half the national average.

Yes, I know large companies are still announcing lay-offs but many small to mid-sized companies are hiring – but not posting on the Job Boards. It requires analytical and research skills to uncover these opportunities.

And, yes I know you are a big user of LinkedIn and hope to find your next job via online networking but it is not that simple.

Last Spring, after utilizing an accountant to prepare my tax return for the previous 15 years, I purchased TurboTax and filed my own returns. TurboTax was easy to use but there was another form I needed to file; yet TurboTax did not know the question to ask me that would have prompted me to include the form, so I ended up retaining an accountant to prepare an amended return. This year, I will return to relying on an accountant!

Likewise, most job seekers do not know the questions that hiring managers and recruiters have when reviewing your LinkedIn Profile or resume. One of the greatest values career marketing experts offer is to ask you the right questions and ensure those answers are contained within your resume and LinkedIn Profile.

To have an expert ask you the right questions, contact ExecuJobs, an executive career marketing firm that works with executives to provide the answers in your resume and on the web – both on LinkedIn and our unique Career Web Portfolio. For more information contact ExecuJobs @ pr@execujobs.net or call 800.767.0691.

MyCareerHighlights.com is a service that provides:

• A Personal Career Portfolio Website – Differentiates you from the competition.

• Portfolio is linked to all Social Media (e.g., LinkedIn) – Dramatically increases your chance of being found by recruiters/hiring managers.

• A Web Resume – downloadable from the Portfolio and linked back to the Portfolio.

• Your own URL – to drive traffic to the Portfolio from your LinkedIn Profile and all other Social Media – Expands your network in multiples.

• Search Engine Optimized to be found by recruiters and hiring managers.

Please visit MyCareerHighlights.com/Donald to view a sample Portfolio and MyCareerHighlights for additional information.